On March 28, the enlarged meeting of the third director (and executive director) of the 9th China Rubber Industry Association and the 13th China Rubber Annual Conference opened ceremoniously in Qingdao, Shandong Province!

 
As a global international rubber industry conference, this year's exhibition attracted more than 1000 people from tire and rubber product manufacturers, raw and auxiliary materials, equipment suppliers and traders from more than 10 countries around the world.

The theme of this conference is "Innovation, Transformation, Challenges, Opportunities", adopting a three-dimensional and multi-dimensional model of one main forum, three sub-forums, one exhibition site, and multiple salon activities.
 
 

Chai Yongsen, chairman of the tire branch and chairman of the double star group, presided over the morning meeting.
 

Deng Yali, President of China Rubber Industry Association, expressed warm congratulations and heartfelt thanks to the guests and industry personages who have paid attention to and supported the development of China's rubber industry for many years.
 
In the main forum report of "Opportunities, Challenges and Acts of China's Rubber Industry in the New Era", Deng Yali introduced the economic operation of the rubber industry in 2017 and the development outlook in 2018 to the delegates.
 

 
Deng Yali said that 2017 is generally a very unusual year. Politics, economy, and international trade are full of uncertainties, and the economic operation of the industry is facing challenges and opportunities. Looking back one year, the whole industry has climbed the hurdles, overcome difficulties, transformed and upgraded, and strived to maintain the stability of the industry economy.
In 2018, the industry will not only face opportunities, but also deal with problems and challenges such as raw material price fluctuations, rising costs, and trade frictions.
Entering a new era of socialism with Chinese characteristics requires new goals and new actions. To this end, Deng Yali arranged and deployed the development direction and work of the rubber industry.
The first is to adhere to innovation-driven development, and in-depth implementation of the "Made in China 2025" and the rubber industry power strategy; the second is to eliminate outdated production capacity and optimize the industrial structure; the third is to further promote green development; the fourth is to deeply integrate the "two industrializations" and develop intelligent manufacturing; The fifth is to implement the "Belt and Road" initiative and deepen international cooperation; the sixth is to improve quality, increase varieties, and create brands.
 

 
Shen Jinrong, chairman of Zhongce Rubber Group Co., Ltd., made a report on "How Chinese tire companies break through the current dilemma.
He made an in-depth analysis of the current economic operation of the tire industry in 2017 and the first quarter of this year, profoundly expounded the deep-seated problems existing in the development of China's tire industry, and pointed out that although the economic operation of the industry is at a low level, the advantages of China's tire industry in the global industry have not changed, and leading enterprises have greatly shortened the gap with the world's advanced enterprises in terms of enterprise management, scientific research level and product quality, in some ways, they even catch up.
Looking forward to the future development trend, Shen Jinrong believes that Chinese brands will be more and more accepted by the world, the differences between Chinese brands will expand, and more new materials and technologies will be applied to the production of Chinese tires.
 

With detailed data, Xu Wenying, secretary general of the China Rubber Association, analyzed the gap between China and Germany, the United States, Japan and other rubber industry powers in terms of tire output value, output, import volume, rubber consumption, product value, per capita sales revenue and industry concentration.
At the same time, she reported to the industry the work done by the China Oak Association. She said that the association will carry out in-depth work in improving the quality of industry development, improving services for the industry, building a bridge between the government and enterprises, and strengthening the internal construction of the association, so as to catch up with advanced countries and strive to achieve the goal of becoming a powerful country as soon as possible.
 

The meeting also invited McKinsey (Shanghai) Consulting Co., Ltd. global director partner Tan Yong to share the "Chinese rubber enterprises to improve quality and transformation and upgrading of the discussion";
 

Xu Mingqiang, technical officer of omni-channel division of Microsoft (China) Co., Ltd., made a report on "Enlightenment of Manufacturing Transformation in the New Intelligent Era;
 
 
Gao Shuting, a researcher at the Environmental Planning Institute of the Ministry of Environmental Protection, made a report on "Industry Green Development and Environmental Protection Policy Interpretation;
 

Robert Simmons of LMC International Co., Ltd. made a report on "Analysis and Prospect of Global Automobile and Tire Market;
 

Nguyen Ngoc Bich, Secretary General of the Association of Natural Rubber Producing Countries (ANRPC), made a report on "Global Natural Rubber Supply and Demand Relationship and Industry Outlook;
 

Roxanna B. Petrovic, project director of the International Association of Synthetic Rubber Producers (IISRP), made a report on "Global Synthetic Rubber Supply and Demand and Industry Outlook.
 
China Rubber Association also solemnly released the list of China's top 100 rubber industry enterprises, quality credit products, association brand products, honest tire dealers, honest rubber traders and honest rubber industry service providers in 2018.